Creative writing, in many ways, is considered to be any type of writing—fiction, non-fiction, poetry—and goes beyond the confines of ‘normal’, expert, journalistic, scholastic and technical forms of literature. For any person, creative writing can be one of the best ways to express an emotion or feeling, which can lead them to bare an undiscovered skillset that guides them to explore the “gifts of the imagination”.Read more

• January 21st, 2011
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• Tags: blog, calgary copywriting service, creative writing, marketing, publishing, writers block, writing for adaptation, writing process

There are many obvious reasons why your company should blog, and the majority of them relate to increasing your traffic and online presence. But what happens when the online community you are trying to reach doesn’t seem to be participating or actively involved in your blog?

The following article explores ten reasons why blogs are necessary to your company, regardless if anybody is actually reading it or not.Read more

• November 19th, 2010
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• Tags: blog, Online Community, online presence, social media

With recent technological advantages causing a stir worldwide, and as the age of continuously developing communications tools and online social media platforms shape the way people, schools and businesses work, there have been raised concerns over the fundamentals and quality of writing today.Read more

• November 12th, 2010
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• Tags: blog, communications, social media, twitter, write-up, writing, writing skills

It’s pretty much impossible to turn a blind eye on the fact that economic times have been more than interesting, especially those with a responsibility in marketing at agencies and in-house.

A number of businesses launch company blogs only bearing in mind what the blog should do for the company, rather than what they should do for the blog. Essentially, this can create blog posts that are published at irregular intervals, and without consistent messaging. NOTE: This is what makes a blog unsuccessful in supporting overall corporate objectives.Read more

• October 12th, 2010
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• Tags: blog, external network, marketing, online marketing, pr, public relations, social web, web applications

With this being one of the first blogs I’ve ever written, I can only hope it will go as smooth as possible.

I’ll admit, I was feeling a little characterless, and decided to Google a subject to blog about. It shouldn’t be that hard to think of a topic on my own, this I already know. But when put on the spot, my brain tends to shut down.Read more

• August 25th, 2010
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• Tags: blog, blogging, first time blogger, how to Blog

TopRank’s recent Blogging and SEO survey of in-house, agency and independent marketing, advertising and PR professionals revealed that 95% of respondents incorporate blogs as part of their onRead more

• February 11th, 2010
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• Tags: blog, blog education, seo, seo pr