branding

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Branding - What Is Your Logo Saying About Your Business?

calgary-logo-and-creative-designWhat is your logo supposed to be exactly?  Why is it messy and hard to read?  How much did you pay for that?  Not exactly the questions you want to hear as a business.Read more


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Branding - 10 signs your company needs a brand overhaul

How do you know when it's time to take a good look at your company's brand identity and voice? How do you know if you should re-engineer the way you communicate your company's strengths against those of your competition?

Use this guide:

1. You constantly apologize for your website. "We're at company.com. You can check us out, but the site is hideous and the content is outdated."Read more


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9 Steps to Gain Leads and Loyalty with Content Marketing

Connecting with customers, believe it or not, is much like a relationship with a significant other, minus the lovey-dovey stuff. Don’t believe me? At New Wave Media we know that a profitable business can comprehend the importance of getting to know who clients are in order to build a relationship with a reliable connection.

The following article highlights the wild success online matching sites have due to their ability to connect people based on their profiles, and how the same goes for business.Read more


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Why Your Company Needs PR and Marketing

To get the most of services and expertise that your company’s public relations agency provides, it’s important to form a strategic alliance—having a marketing department that has no public relations is setting a business up for complete failure.

The following article outlines the importance of integrating marketing and public relations, and discusses why businesses that have marketing departments still need public relations.Read more


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Email Branding - How to Brand Your Emails For Higher Open Rates and Click Throughs

Email branding can make or break your email marketing campaign. If you have determined that you are clueless about how to use the proper Email Branding, there some simple things that you can use, to create Email branding in way that will inspire trust, and loyalty in your customers.

When used properly, Email Branding will make your life easier, and bring you more sales. Just brand your emails using the suggested steps, and your message will be successfully ingrained in your potential customers' psyche.

For the rest of this article click on the link below:Read more


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EcoStruct Select Homes Hires New Wave Media

News Release August 5th, 2010

Agency to execute Branding Strategies for the environmentally conscious Home Builder Read more


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Shattering Five Branding Myths

When people think of branding, they often think of just a logo or business card.Read more


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What would you say?

Everyone in the office knows that I am huge hockey fan, love playing, watching it on TV and watching it live. Of course, winning the Cup is what's it's all about for NHL players. I think this ad clearly depicts the feeling and emotions. I should mention that in my opinion, the NHL has done an amazing job with its Television ads.Read more


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BRILLIANT MARKETING- Heineken

This is a fantastic example of creative marketing by Heineken. There is no end to what creative minds can do, if given the opportunity. Read more


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Integrated Marketing- UK Agency nails it

I was doing some research this evening and came across this great video by Cube3 Creative Marketing out of the UK.Read more